Sybilla George, Author at Crikey https://www.crikey.com.au/author/sybilla-lillian-contributor/ On politics, media, business, the environment and life Wed, 04 Sep 2024 00:11:58 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.5 https://www.crikey.com.au/wp-content/uploads/2021/08/cropped-android-chrome-512x512-1.png?quality=70&w=32 Sybilla George, Author at Crikey https://www.crikey.com.au/author/sybilla-lillian-contributor/ 32 32 232040107 ADF spent $60m on recruit advertising. Defence is quiet about whether it’s worked https://www.crikey.com.au/2024/09/04/adf-advertising-recruitment-defence/ https://www.crikey.com.au/2024/09/04/adf-advertising-recruitment-defence/#comments Wed, 04 Sep 2024 00:11:53 +0000 https://www.crikey.com.au/?p=1173151 A still from an ADF advertising campaign for the Royal Australian Navy (Image: Defence/YouTube)The ADF has spent a lot on recruitment advertising. But Defence can't really say if the millions in taxpayer money have achieved results.

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